The Delta participates in one of the largest seed investments in European history: €30 million in Luca 🚀

The Delta participates in one of the largest seed investments in European history 🚀

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Enabling teams to automate their work, without a line of code.

Industry
Enterprise SAAS
Stage
Startup
Services
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About

Playbook

Playbook is a central workspace for the automation of any everyday business operation involving multiple humans, applications, and data on a single platform. Building a leaner, smarter, and stronger organisation.

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Challenge

Playbook was co-founded by The Delta in 2021 after discovering the opportunity to solve the digitisation of knowledge and automation of processes within large-scale operations teams. We needed to validate the idea in order to start building the envisioned web application.

Solution

  1. The Delta validated the idea through extensive enterprise and C-Suite research.
  2. We designed and built an MVP for testing and refinement with three enterprise-level pilot clients.
  3. We expanded the MVP into a market-ready web application and developed a go-to-market strategy to access enterprise-level decision makers.

Results

Since the initial launch of the MVP, Playbook has secured four enterprise pilot clients, and entered into a Sell-With alliance with Deloitte Legal, in Germany. They have achieved a pre-market ARR of over EUR 100,000 and have had a successful early funding round attracting top-tier angel investors.

Next steps

Playbook launched with a refreshed brand identity and social media and press activity in June 2022. The venture is scaling via sales acquisition strategies and product development for several new clients on the platform. Our team is core to the execution of these targets.

“Working with the Delta has been amazing. Their positive culture and dedication are contagious and have allowed us to scale our venture 10x within a record time.”

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Carel Chris van Dyk
Senior Product Manager

Meet more of our clients

FinTech

We took on the venture in the early incubation phase and set up the best team to take it to the MVP/POC phase.

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HealthTech

"Working with The Delta right from the outset made the most amount of sense as it gave us access to talented engineers who could help us build out the first version of our product quickly and efficiently."

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